New Collaboration! Shrimp Snack Meets Choc

There are a wide variety of snacks ranging from traditional rice cracker to crisps, but a Japanese shrimp snacks called Kappa-ebisen is one of those well-loved snack regardless of age, gender and area of Japan.


kappa ebisen

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The snack manufacturer has been offering many types of flavoured versions in the past such as french salad , sour plum and spicy mayo, but now they are offering unique collaboration work with sweets; choc coated ebisen!

According to an article, Kappa ebisen has been in the market since 1964, and the snack manufacturer decided to collaborate with a chocolate manufacturer, whose milk choc has been available in the market since the same year, 1964.

Hmn, when choc coated crisps was introduced about 5 years ago, it became a bit of sensation back then; some probably didn’t like it, but a lot of people including me liked it.  I cannot guess whether I’m going to love the shrimp crisps coated by milk chocolate as much as normal shrimp snacks, but I cannot hide the temptation 😛


FYI, the product is on sale for 148 yen (US$1.5) per pack in Kanto region and sales area may be expanded to other area in the future.


What do you think about today’s article?

Let me knoe about your kappa ebisen memory in Japan or well-loved snack of your country 🙂

I will be looking forward to hearing from you!


Source: Walker plus


This is JAPAN Style!